Documentary, Swift Current, Captures the Attention of the Nation

Posted by on November 18, 2015

 Swift Current to Premiere on Global Television Saturday, November 21

On Friday November 6, Sheldon Kennedy’s much anticipated documentary, Swift Current, premiered at the Rendezvous with Madness Film Festival in Toronto, Ontario. The evening saw a full house of guests including His Excellency the Right Honourable David Johnston, Governor General of Canada, Her Excellency Sharon Johnston and the Honourable Rona Ambrose, PC, MP. 

In a concerted effort to continue to raise awareness and moving forward from a tremendously successful premiere, Swift Current is set to air nationally on Global Television on Saturday, November 21, 2015 at 9pm MST (check your local listings).  It is our hope that this thought-provoking and powerful documentary will highlight the importance of working together to support and protect our youngest citizens.

We would like to thank everyone for your endless support and encourage you to share the national premiere with your friends and family. We invite to you read more about the launch of the documentary and highlights from the film festival below.


After the highly anticipated screening at Rendezvous with Madness Film Festival, Swift Current will premiere across the nation on Global Television on November 21.



Sheldon Kennedy with His Excellency the Right Honourable David Johnston, Governor General of Canada and Her Excellency Sharon Johnston. (Photo credit: Sean Patenaude)



 Sheldon Kennedy arrives with Lisa Brown, Founder and Executive/Artistic Director, Workman Arts. (Photo credit: Sean Patenaude)



The Honourable Rona Ambrose, PC, MP arrives at the screening. (Photo credit: Sean Patenaude)



Her Excellency Sharon Johnston shares her thoughts before a post screening discussion. (Photo Credit: Sean Patenaude)


“Rendezvous with Madness delivers a bruising hit with the Canadian doc that launches its 23rd annual slate of films that explore issues of mental health and addiction.” – Toronto Star

In the week leading up to the film, Sheldon Kennedy and Swift Current director, producer and co-writer Joshua Rofé conducted interviews with national media outlets about the importance of speaking up against child abuse and the making of the film. Social media traction was dynamic throughout the screening and included facts on child abuse prevention, emotional accounts of the film’s impact on others who had experienced abuse and the trending hashtag #SwiftAction, which urged supporters to take action in ending child abuse.



CTV News segment capture (Courtesy of Marcel Herman Films)



Sheldon Kennedy, film director Joshua Rofé and ET Canada Co-Host Rick Campanelli featured on ET Canada. (Photo Credit: @RCampanelliETC ET Canada)



Sheldon Kennedy and film director Joshua Rofé with Liza Fromer and Jeff McArthur on The Morning Show, Global Toronto. (Photo Credit: @GATPR)



Sheldon Kennedy greeting supporters and screening guests, including friend Peter MacKay, former Conservative minister of justice. (Photo Credit: Sean Patenaude)


On the ice he held nothing back, but off the ice, Sheldon Kennedy was hiding shame and secrets. Opening this year’s collection of films on mental illness and addiction (and contextualizing post screening discussions) is Swift Current. – The Globe and Mail


The film received affirmative reviews and bolstered many supporting organizations to stand up and applaud the efforts made by Kennedy and Rofé to speak up for those who often times do not have a voice.

Swift Current was directed, produced and co-written by Joshua Rofé (Lost for Life), produced by 3-time Academy Award-winner Mark Jonathan Harris and Geralyn Dreyfous (Born Into Brothels, The Invisible War, The Square), Regina Scully (The Invisible War), and executive produced by acclaimed filmmaker James Gray (The Immigrant, The Yards), documentarian Alexandra Dickson Gray (Close to Home), Tom Mauro, and Debra Mauro.

Following the film, Kennedy and Rofé sat on a post-screening panel to discuss their inspiration for the film and the damaging effects of abuse on children and youth.

As we look towards a future that is free of abuse, we would like to again thank everyone for supporting our mandate to protect our children and break the stigma and silence of child abuse. It is with supporters like you that we can create safer and healthier communities now and for generations to come.

To continue to learn more about the Sheldon Kennedy Child Advocacy Centre and the national premiere of the documentary, Swift Current, please visit or follow us at @skcac and make sure to tune in on November 21 to Global TV at 9pm MST.


Local Listing Times are as follows:

8:00 p.m. - Global Winnipeg, Global Regina, Global Saskatoon and Global Kenora

9:00 p.m. - Global Maritimes, Global Toronto, Global Montreal, Global Edmonton, Global Calgary, Global Lethbridge and Global British Columbia.

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